Tuesday, March 12, 2013

All-New 2014 Mazda6 Earns IIHS Top Safety Pick!

 
 
The all-new 2014 Mazda6 today earned a “Top Safety Pick+” by the Insurance Institute for Highway Safety (IIHS).
“Receiving a ‘Top Safety Pick+’ ranking from IIHS demonstrates Mazda’s continued dedication to creating products that offer the highest levels of occupant crash protection combined with being fun to drive,”
- said Mazda President and CEO Jim O’Sullivan.
IIHS introduced the small overlap test in 2012 to further improve occupant protection in frontal crashes. The small overlap test replicates what happens when the front corner of a car collides with another vehicle or an object like a tree or utility pole. In the test, 25 percent of a car’s front end on the driver side strikes a 5-foot-tall rigid barrier at 40 mph.
The 2014 Mazda6 is equipped with Mazda’s all-new suite of SKYACTIV®[1] technologies – engine, transmission, body and chassis – all working together to deliver outstanding driving performance and fuel efficiency. The SKYACTIV-Body and SKYACTIV-Chassis ensure that the vehicle structure is not only reinforced and quiet but also rigid and able to absorb impact. The SKYACTIV-Body is comprised of 58 percent high-tensile steel, creating a lighter, stronger body with superior handling while the SKYACTIV-Chassis weighs less than current Mazda platforms and includes a front strut suspension and a multi-link rear format along with an assortment of design changes.
Standard safety features for all 2014 Mazda6 models include six airbags (front, side and full side-curtain), whiplash-reducing front headrests, power-assisted ventilated front and solid rear disc brakes, anti-lock brakes (ABS) with Electronic Brakeforce Distribution (EBD) and Brake Assist, daytime running lights, Dynamic Stability Control (DSC), a Traction Control System (TCS), hill launch assist, a fold-away brake pedal assembly, a trunk entrapment release system, a tire pressure monitoring system (TPMS), three-point safety belts for all seating positions, front seatbelt pretensioners with force limiters as well as Lower Anchors and Tethers for Children (LATCH).
2014 Mazda6 Touring models feature a Blind Spot Monitoring (BSM) system and Rear Cross Traffic Alert (RCTA) as standard equipment with the Smart City Brake Support (SCBS) system available as an option. Grand Touring models feature BSM and SCBS systems as standard equipment as well as RCTA and an Adaptive Front-lighting System (AFS). Forward Obstruction Warning (FOW), Lane Departure Warning System (LDWS) and High Beam Control (HBC) also are available as part of an optional package.
Priced competitively, the 2014 Mazda6 starts at $20,880[2] MSRP, offering an attractive, more affordable starting point for consumers than the best-selling vehicles in the segment. Equipped with a SKYACTIV-G 2.5-liter gasoline engine and SKYACTIV-MT six-speed manual, entry-level Sport models offer high-level features starting with the largest standard wheels amongst its competitors with 17-inch aluminum alloys, power side view mirrors, automatic headlight shutoff as well as exterior body-color cues in the shark-fin antenna, door handles, outside mirrors and front and rear bumpers. The 2014 Mazda6 also gets best-in-class highway fuel economy of 38 MPG.
Additionally, the 2014 Mazda CX-5 and 2013 Mazda3 have earned “Top Safety Pick” designations from IIHS but were tested before implementation of the new small overlap test.
Mazda North American Operations is headquartered in Irvine, Calif., and oversees the sales, marketing, parts and customer service support of Mazda vehicles in the United States and Mexico through nearly 700 dealers. Operations in Mexico are managed by Mazda Motor de Mexico in Mexico City.

Courtesy of House of Japan

Tuesday, March 5, 2013

The award-winning Mazda CX-5 gets even better

In the spirit of non-stop improvement, Mazda is about to make its outstanding CX-5 a little bit more attractive with a series of drivability, design and functionality enhancements.

Never resting on its laurels, Mazda is adding a kickdown switch to its award-winning compact SUVs with SKYACTIV-Drive automatic transmissions. Using a kickdown detent, it helps drivers prevent unwanted downshifts or initiate faster ones when more torque is desired. The CX-5’s engines, meanwhile, are now even more free-revving than ever thanks to an enhanced power train control module. The tachometers have been updated accordingly with higher redlines*.
Advancements to the CX-5 interior were also undertaken with a focus on letting the driver concentrate on operating the vehicle. The enhanced Bluetooth functionality** available for the audio system includes a voice command feature for music management as well as display and readout capability for email and SMS received via a Bluetooth-connected smartphone. The stylish new silver accent for the audio panel button** likewise improves usability by making it easier to locate. Robust vinyl door armrests, finally, have been added on models with fabric upholstery to improve durability.
Soul Red, now being introduced on the all-new Mazda6 as perhaps the world’s most emotionally appealing red, will soon be available for the company’s CX-5, too. It was specially developed using a unique process. By combining two different base coats, Mazda has come up with a deep, intensive red that seems to radiate from within when lit up, in contrast to its blackish appearance where shaded. Soul Red thus emphasises the compact SUV’s stunning lines. It will join three other new body colours for the Mazda CX-5: Stormy Blue, Meteor Grey and Jet Black.
Launched in 2012 as the company’s all-new compact SUV, the Mazda CX-5 is the first model to feature the complete range of Mazda’s new ultra-efficient lightweight SKYACTIV TECHNOLOGY along with the stunning “KODO – Soul of Motion” design. The winning combination of class-beating fuel economy, fun-to-drive Mazda performance and safety along with one of the most comfortable and flexible interiors in its segment have made the CX-5 incredibly popular with consumers and media across the world. Sales thus far have smashed expectations.

Courtesy of House of Japan